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Alliance Ag Equipment is your one-stop shop for all your agricultural equipment needs. When it comes to farm equipment, nobody beats our service, selection and support. Whether it's planting, growing or harvest season, you will always find a complete selection of new and used farm machinery for sale in our inventory. Our experienced ag team of sales representatives will help analyze your needs and identify the right equipment for your specific applications. And our parts and service staff will always be there to back it up. Quite simply, we make it our business to understand yours.


Our Mission Statement:

We are the premier regional distributors of high quality precision agricultural equipment and related products; committed to providing superior customer service and technical support to the end-user, cultivating long-term relationships built on trust, integrity and respect.

Our History:

In August 2006 Alliance Ag, GVM Inc., and Gordon Bruff formed Alliance Application Eq., LLC and purchased our current Troy, TN location from B&G Equipment Inc.  At that time, AAE was an AGCO SpraCoupe, Willmar, and GVM Prowler dealer.  Alliance quickly succeeded in marketing and servicing these products, and in November 2007, was awarded the AGCO Ag-Chem dealership for the states of Arkansas, Tennessee, Missouri, Louisiana and southeast Missouri. Shortly after becoming an Ag-Chem dealer, Alliance added a new location in Brinkley, AR. This location eventually moved to Forrest City, AR in April of 2010, where it remains today.  Due to its service oriented approach to the marketplace, Alliance grew to become one of AGCO’s top performing application equipment dealers in North America.  To further support our growing customer base, we added another new location in Sikeston, MO, in January 2014. 

In 2016, Alliance evolved into becoming a full line dealer by adding a completely new class of high-performance tractors to expand it's customer reach. With this came a whole new rebrand of the company. Alliance Application Equipment became Alliance Ag Equipment (AAE). In addition, AAE expanded it's footprint by building a new corporate office in Union City, TN.  

We started with only one location and eight employees Alliance now has a corporate office, three full service locations and over 50 full time employees. As we’ve expanded our territory, product lines, and customer base, we continue to add knowledgeable and committed team members to ensure that we continue to provide superior customer service.

Our Awards:
  • AGCO, Circle of Excellence Dealer: 2009 - 2016
  • AGCO, SpraCoupe Top Volume Whole Goods Dealer: 2009 - 2011
  • GVM, Top Whole Goods Dealer: 2008 - 2013
  • New Leader Outstanding Sales (Top 10) Award: 2012 - 2015
  • Wacker Neuson, Most Improved in Compact Equipment Sales (Runner-up): 2016